You’re going to hear a lot about the importance of having a mobile website this year. The goalposts have shifted and it is more important than ever that your website caters for mobile users, particularly those sites that receive traffic via mobile devices.
There are two drivers for this:
- A recent announcement by Google that explains they will be using mobile friendliness as a search ranking factor. If you’re not mobile friendly, then there is a high chance that your website will not appear on mobile searches. What will this mean for your business?
- Mobile has become an integrated part of every day life, as more users shift their browsing habits, we need to keep up to date with trends and ensure we’re presenting information in the best way possible, across as many devices as possible.
Download our latest white paper to see why mobile friendly is here to stay. It might just save half of your traffic.