Mineral Products Association.

CREATING A SHOWPIECE ASSET TO SUPPORT MPA’S AWARD-WINNING PROJECT.

MPA is the industry trade association for the aggregates, asphalt, cement, concrete, dimension stone, lime, mortar and silica sand industries.

The challenge

To design a celebratory brochure to showcase the contribution of restored quarries to UK nature conservation.

The solution

To mark the 50th anniversary of the Restoration Awards, a showpiece asset was created to celebrate the vast and unique contribution of restored quarries to UK nature conversation.

The results

The brochure supported MPA as a key asset as they won the Award for Planning for the Natural Environment at the 2022 Planning Awards.

CREATING A SHOWPIECE ASSET TO SUPPORT MPA’S AWARD-WINNING PROJECT.

A new celebratory brochure marking the 50th Restoration Awards anniversary and UN Biodiversity Summit (COP15), showcasing the vast and unique contribution of restored quarries to UK nature conservation.

Many of the stunning images in the new book have been drawn from the hundreds of entries into the MPA’s Nature Photo Competition over recent years from employees of quarrying companies and volunteers at restored sites managed by partner organisations such as the RSPB and Wildlife Trusts.

This brochure marked a break away from the usual grid layout we follow for MPA. They saw this as a showpiece and needed to thought of as such. We were given carte blanche to explore the layout with page count not being an issue. More in this case was certainly not less. The mantra was always ‘coffee table style book.

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