You have setup your WordPress website and made sure it looks professional. You are regularly adding content, using SEO to help your google rankings, and bringing in customers using paid advertising. Everything is running smoothly so you don’t need to do anything else…
This isn’t true.
To help keep your website running and to keep it protected you should be maintaining all the technical, “back-office” aspects.
In this post, we explain why supporting your WordPress website is so important to keeping your site running.
Why is supporting your WordPress website so important?
Your website is often the first stop for any potential clients, so it needs to be presentable and tidy. But, on top of this it needs to be secure against hacking.
If your site is unsecured and you do fall victim to a cyber attack not only are you potentially putting your data at risk, but the following things could happen:
- Customers may not trust your website leading to less visitors and a reduced overall reach
- Your company’s credibility could be affected negatively
- Malware may be installed if your site is not secure which could lead to customer’s receiving potentially harmful, phishing emails
- Your customer’s data could also be at risk leading to a serious GDPR breach
Therefore, without WordPress support you could be looking at financial implications as well as a bad reputation which could lead to losing customers and business.
How do I implement support to avoid this happening?
As a company there are several tasks you should be carrying out to ensure your site is kept secure and up to date. Many are not time consuming but making sure these are carried out could save you a lot of time and trouble in the future.
We have covered a few of these below.
Making sure you have a strong password and ensure you are changing this on a regular basis. To ensure security is the strongest it can be, your password should be a mixture of letters, numbers, and punctuation marks. Avoid using phrases or words as these can be easier to hack.
You could also implement 2 factor authorisation (2FA) to make your logins extra secure. Each time a user logs in it will send a code to their phone or email which they will need to enter alongside their password. This makes it much more difficult for hackers to access your site.
Plugins and themes
Make sure you keep these updated to ensure your site is not made vulnerable. An outdated plugin can lead to weak links in your site giving hackers an easy way in.
You may have a lot of different users set up to access and edit the information for your site. Ensure this list of users is checked regularly and any that are no longer needed are removed or deactivated. This will make it harder for accounts to be compromised.
Regularly back up
Make sure you back up pages and content regularly. If anything does become corrupted or suddenly disappears you want it to be a simple, quick process to reinstate rather than having to start from scratch.
Implement uptime monitoring
If your website goes down, this can cost you a lot of money and potentially sales. By implementing uptime monitoring you can use a system to notify you by text or email if the site ever goes down so you can fix the issue straight away.
Without supporting your WordPress site, you could experience much worse consequences than just a faulty link.
By regularly checking all the aspects we have discussed you can feel rest assured that your site is healthy and secure from potential attacks. Not only that but your customers can access the site safely and securely at any time.
We understand that your website is one of your biggest assets and can account for a lot of your sales if set up properly. We take pride in our work in maintaining many different companies’ sites, ensuring they are safe, secure, and successful.