MeasureFest Slides: A Beginner’s Guide to Share of Search

Download Jack’s slides from his Share of Search talk at MeasureFest, a fringe BrightonSEO conference dedicated to analytics and reporting.

MeasureFest is a fringe BrightonSEO conference dedicated to Web Analytics, Conversion Rate Optimisation & Business Intelligence, where a number of leading speakers share their thoughts and insights on a variety of topics around marketing analytics.

Our very own Marketing Operations Specialist, Jack Turner spoke at the event, where he provided attendees with a beginner’s guide to Share of Search; what it is, why you need to be measuring it, and how you can improve it.

Check out the slides below!