Marketing and Social Change
One of the main themes of 2017 has been brand purpose, with an organisation’s morals and corporate social responsibility being a big driver of a wide range of marketing campaigns.
Discover great articles, the latest industry news, and expert insights to spark inspiration for your marketing activities within our dedicated knowledge hub.
Gain a better understanding of what makes a successful website project, and what exactly influences the final quote from a web agency.
Artificial Intelligence (AI) is revolutionising the world of digital marketing,…
One of the main themes of 2017 has been brand purpose, with an organisation’s morals and corporate social responsibility being a big driver of a wide range of marketing campaigns.
General Data Protection Regulation (GDPR) has been on the lips of business owners, sales people and marketers for a while now, as data privacy is a growing priority for businesses large and small. Though GDPR won’t be implemented until the 25th May 2018, there is no time like the present to prepare your business and become compliant – you certainly do not want to be hit with fines for breaches of the GDPR – let alone the damage it will do to your business’ reputation.
Generate UK is delighted to announce that we have been shortlisted as a finalist for the Most Innovative Use of Video or Animation at the 2017 Digital Entrepreneur Awards (DEAs).
Take a look at these tips to ensure that search engines make it easier for your content reach exactly who you want it to.
Over the past couple of years we have seen a shift from traditional digital marketing methods to a more mobile focus. With Google putting more and more of a spotlight on mobile, it’s time that brands started exploring mobile marketing opportunities. For those who are hesitant to start reaching users via mobile, here are the top 4 benefits to mobile marketing!
Triangle Information Management are constantly evolving their services and projects and keeping their website updated. Despite the ongoing active maintenance of the site, Triangle had developed faster than their site, and saw the need for an overhaul of the services structure and embarked on a new website strategy. We spoke to marketing manager, Charlie Fox, to learn more about the refresh, the thought processes behind it and what the new site means for Triangle.
Local SEO is a form of online marketing targeted at customers in a business’ local area. It allows your business to promote your services to local customers in a more targeted format. It relies on search engines such as Google and Bing, and also business directories like Yelp, Yell & Business Directory UK.
In recent years, social media marketing has rapidly gained momentum; it can increase brand awareness and build personality, drive more traffic (and hopefully sales!) to your website and potentially improve your SEO.
Find out below how to create a Twitter list, and some recommendations of the types of lists you should make.